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Articles

The Ultimate eCommerce CRO Checklist

By Courtney O'Riordan | December 2, 2022

Start maximising sales and increasing conversions with our eCommerce CRO checklist. Learn how to make changes to your site that will improve experiences and convert visitors into customers.

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5 Ways Personalisation Can Transform Your eCommerce Website

By Sophie Healey | November 17, 2022

Personalisation of your eCommerce website provides a more tailored and engaging on-site journey for your customers and visitors. Uncover 5 ways you can personalise your eCommerce site in this article.

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SaaS company Salesfire targets US with £3.05 million fundraise

By Salesfire | November 9, 2022

Salesfire has secured a £3.05 million fundraise from Mercia in order to further accelerate business’s growth and create 50 jobs.

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5 Ways to Improve Your eCommerce Conversion Rate for the Long Run

By Courtney O'Riordan | October 20, 2022

The current eCommerce landscape is unpredictable. Discover how to future-proof your site by improving your conversion rates with intelligent CRO solutions.

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Salesfire vs eCommerce CRO Services | eCommerce Solutions Head-to-Head

By Courtney O'Riordan | October 13, 2022

The need for eCommerce conversion rate optimisation solutions is not lost on retailers. Discover which eCommerce solution is right for your business, team and customers.

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How to Gain the Competitive Advantage in eCommerce

By Sophie Healey | October 5, 2022

Find out how you can gain a competitive advantage in a saturated eCommerce market by utilising CRO tools on-site to guide your shopper effortlessly to their purchase.

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The Importance of Big Data Analytics in eCommerce

By Courtney O'Riordan | September 29, 2022

The growth of eCommerce has produced a wealth of invaluable data. Learn how to incorporate this into the running of your online store for success.

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How to Drive Traffic to Your eCommerce Site the Right Way

By Bethany Llewellyn | September 21, 2022

Discover how you can drive the right traffic to your eCommerce store, through targeted marketing strategies. To utilise your online traffic, you need to ensure your website is fully optimised using CRO.

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What Your eCommerce Email Marketing Strategy is Missing

By Courtney O'Riordan | September 14, 2022

An optimised email marketing strategy is crucial for customer retention and driving conversions. Discover what your strategy is missing and how you can elevate your emails.

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How to Effectively Retarget Cart Abandoners

By Bethany Llewellyn | September 9, 2022

Retargeting cart abandoners has become an increasing issue for online stores. Discover the key drivers of cart abandonment and learn the best way to retarget them in this article.

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