Posts by Lucy Bedford

The most successful eCommerce brands are still using email. Discover why it’s remained an effective strategy by exploring the benefits of email marketing.

Struggling to keep up with your brand’s email marketing? Learn how email automation can help you reclaim your time while boosting shopper personalisation.

Email marketing is highly effective when done right. Enhance your email engagement and boost conversions by applying these email marketing best practices.

Discover the benefits of SMS marketing for your eCommerce business and learn how to build an effective SMS strategy with our beginner’s guide.

Email retargeting transforms more of your visitors into loyal shoppers. Build effective retargeting campaigns using our essential checklist.

The modern consumer expects a personalised experience. Learn how you can use newly accessible technology as an SME to deliver personalisation at scale.

Discover why Q5 is the golden opportunity eCommerce retailers can’t miss. Learn strategies to boost post-Christmas sales and build momentum for the new year.

Discover how to effectively collect first-party data and use it to extend your Q4 success with these strategies for 2025 eCommerce growth.

Don’t let your eCommerce sales drop off in late Q4, discover the strategies you can use to target last-minute Christmas shoppers and boost your end-of-year conversions.