Articles
The Importance of Brand Identity to Encourage Repeat Customers
Discover how defining your brand identity helps build stronger customer relationships and attract loyal customers.
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5 Ways to Use Social Proof and UGC to Improve eCommerce Customer Retention
The importance of retaining customers is undeniable. Discover how you can improve your retention strategy with the help of social proof and user-generated content.
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How to Increase AOV with Personalised Search and Discovery Experiences
Find out how your average order value can provide insight into the buyer’s journey and customer habits, and the value personalised search and discovery experiences can bring to boost AOV.
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How to Use the Post-Purchase Experience to Retain Customers
Learn how you can enhance your post-purchase experience to establish a base of returning customers.
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Six Design Tactics to Supercharge Your eCommerce Sales
Discover six conversion-focused design tactics that you can implement right away. Following data-led, best practices to set you up for the best possible chances of success.
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How AI Drives Customer Loyalty
Discover how AI is driving the digital reinvention of customer loyalty by improving the product discovery experience on eCommerce sites.
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Customer Experience Optimisation Tips to Boost Loyalty
Discover the importance of great customer experiences to build customer loyalty and ensure business growth.
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Does AI Improve the Product Discovery Experience?
Without a doubt, artificial intelligence is changing the way consumers search for and discover products. Find out how AI can make the product discovery experience easier and more effective.
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Salesfire Updates: Take control of the customer journey with new Search features
The latest Salesfire Search updates are here. Enhancing the product discovery experience has never been easier.
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In-app Shopping is Showing No Signs of Stopping
In-app shopping is at the forefront of the evolving mCommerce industry. Let’s take a look at what has caused the year-on-year rise of in-app shopping.
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Top Tips to Succeed in Q2
With Q2 the blink of an eye away, we've pulled together some tips and tricks eCommerce retailers can implement to increase conversions and maximise results.
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The Benefits of mCommerce
Discover the benefits a fully optimised mobile experience can have for your eCommerce business.
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5 Easy Ways to Get Started with CRO
Developing a conversion rate optimisation strategy is essential for a successful eCommerce site. Let's explore how you can begin your CRO journey.
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