Behavioural Overlays by Salesfire
Behavioural Overlays by Salesfire
Our exit intent technology is designed to target an overlay when a user is about to leave the most crucial point of their shopping journey, increasing the chance of a purchase.
Did you know?
- 80:1
- For every £80 spent driving traffic to a site, only £1 is spent on optimising conversion rates
- 68%
- of customers abandon an order before they get to the checkout
- 98%
- of customers leave a website without purchasing
2% of visitors to a site on average, continue to make a purchase
35% of basket abandoners can be saved using Salesfire technology
Control and optimise your user journey
Control and optimise your user journey
With our range of overlay triggers, we can work to prompt customers to complete an action. Behavioural Overlays are used to approach a customer based on their on-site behaviour with a timed incentive. They aim to either accelerate customers through the shopping process or simply navigate them to alternative sections of a site.
Utilising Behavioural Overlays
Salesfire recognises key traits in users looking to exit a website and triggers overlays to activate. Through re-injecting exiting users back into the purchasing funnel, we reduce basket abandonment, minimise bounce rates and increase overall conversion rates. In addition, overlay strategies can be implemented to increase website enquiries, increase AOV or simply to grow subscriber databases.
Gain vital data from your customers for future communication
Expand on your lead generation with personalised enquiry forms
Notify online shoppers with real time announcements
Communicate directly with your audience through uniquely designed promotions
Direct visitors to different parts of your site
Allow for users to contact you with useful business suggestions
Gain vital data from your customers for future communication
Expand on your lead generation with personalised enquiry forms
Notify online shoppers with real time announcements
Communicate directly with your audience through uniquely designed promotions
Direct visitors to different parts of your site
Allow for users to contact you with useful business suggestions
We calculated on average…
We calculated on average…
115:1 / ROI
Behavioural overlays complement any eCommerce strategy, ensuring the effort of getting customers to your site doesn’t go to waste. Our overlays work whilst maintaining control of all the conditions and parameters of your campaign, without being intrusive and annoying.
Set your ideal conditions
Use our technologies to engage with customers based on the conditions you decide. From a customer leaving your site to basket value and capturing new customer data compliantly, without worrying about GDPR. Here are some of the triggers you can set:
Display when a customer tries to leave your website at a crucial point in the buying journey
Display when a customer lands on specific pages of your website
Encourage sales depending on the amount in the basket
Target based on scroll speed and activity
Define your campaigns by desktop, tablet and/or mobile
Establish if you want to target new visitors or reward existing customers
Schedule campaigns to run on your most active days and times of the week
Select which browsers to target to receive the best possible results
Specifically target users from all over the world by their location
Display when a customer tries to leave your website at a crucial point in the buying journey
Display when a customer lands on specific pages of your website
Encourage sales depending on the amount in the basket
Target based on scroll speed and activity
Define your campaigns by desktop, tablet and/or mobile
Establish if you want to target new visitors or reward existing customers
Schedule campaigns to run on your most active days and times of the week
Select which browsers to target to receive the best possible results
Specifically target users from all over the world by their location
Trusted by over 300 online retailers
