Salesfire &
Godiva

Driving on-site engagement and growing email subscribers at an unprecedented scale.

+241%

increase in sign-ups

63%

of these users opted into
SMS targeting

Introducing, Godiva

Godiva is a luxury chocolate maker founded in Brussels and has been providing high-quality chocolates to its shoppers for over 100 years.

 

With thriving stores in Covent Garden, Harrods, and Selfridges, its eCommerce offering has allowed the company to deliver expertly-made chocolate products to a wider market. 

 

With sustainability and craftsmanship at the core of the company, Godiva has built its legacy on providing Belgian chocolate made with the finest ingredients to its customers.

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The solution

eStar, the official eCommerce provider for Godiva UK, sought to capture valuable customer data without compromising the luxurious and user-friendly experience synonymous with their brand.

 

Salesfire introduced its data capture technology, strategically designed for Godiva to capture customer data seamlessly. The Overlay was implemented to engage users in a visually appealing manner, presenting a non-intrusive form to encourage sign-ups and data submission whilst seamlessly integrating with Godiva’s brand aesthetic.

 

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“Working with Salesfire has been a game-changer for us at Godiva Chocolates UK. Their dedication to enhancing our online presence and boosting conversion rates is unmatched. Our recent collaboration focused on maximising customer data acquisition and Salesfire's data capture technology surpassed all expectations with their tailored solutions and utilisation skills.”

 

Yiğit Işık, eCommerce Team Lead

Find out how you can increase your eCommerce revenue and maximise on-site engagement.