Convert more traffic with personalised On-Site Messaging

Triggered based on customer behaviour, On-Site Messaging delivers timed incentives and targeted messages to enhance data capture, reduce basket abandonment and drive sales.

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Convert more traffic with personalised On-Site Messaging

Triggered based on customer behaviour, On-Site Messaging delivers timed incentives and targeted messages to enhance data capture, reduce basket abandonment and drive sales.

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Grow your subscriber base faster than ever

Revolutionise your data collection strategy with our data-capture campaigns. With a range of triggers, you can display targeted messages at key moments in the buying process to capture email and SMS data at an unprecedented scale. In a world without third-party cookies, focusing on owning your customer data will empower your business to make informed decisions, personalise shopping experiences and future-proof your retargeting strategy.

Take control of the customer experience with targeted on-site messaging

Salesfire works to recognise behaviour in users making key decisions in their buying journey and triggers on-site messaging to inform, educate and inspire. From exit intent to low engagement, by re-injecting users back into the buying process with personalised on-site messaging, we reduce basket abandonment, drive AOV and increase your overall conversion rate.

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Future-proof your eCommerce site

98%

of customers leave without completing a purchase

3x

increase in email data capture using on-site messaging

41%

of new data entries go on to submit their SMS data.

Control exactly how a message appears

Customise when and how your On-Site Messaging tool displays on-site with our wide range of intelligent triggers and conditions. From the first click to the checkout page, you can trigger campaigns that align perfectly with your strategic business goals. Take segmentation even further by using conditions to set the criteria that must be met for the campaign to display.

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Why should you prioritise
on-site messaging for your business?

Overlays work to optimise the most influential touchpoints of the customer journey, displaying personalised messages to your customer. Make the most of your site traffic by delivering the shopping experience they expect.

Data Collection

Collect customer data

Harness the power of on-site messaging to capture essential data directly from your customers. By collecting insights into shoppers’ behaviours in a privacy-first world, you’re able to create targeted email and SMS campaigns to ethically build robust subscriber lists.

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Reduce basket abandonment

Utilising customer behaviour insights, Salesfire can detect a user attempting to exit your site. Displaying On-Site Messaging at the most intuitive points will reinject a shopper back into the sales funnel.

Visitors

Prevent competitor comparison

Highlighting a product title is a telltale sign that a shopper is going to compare your product with a competitor. It’s also the perfect chance to promote your USPs to inspire a shopper to stay.

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Increase order values

Encourage shoppers to build bigger baskets and increase average order value with a dynamic Overlay that displays the amount customers need to add to their basket to qualify for free delivery.

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Create urgency

Create a fear of missing out by displaying countdown timers to instil urgency and encourage quicker conversions.

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Provide an incentive

Encourage shoppers to build bigger baskets and increase average order value with a dynamic, on-site message that displays the amount customers need to add to their basket to qualify for free delivery.

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How we help online retailers capture customer data

Salesfire implemented its data capture technology for Godiva UK to effortlessly collect high-quality email and SMS information.

 

Salesfire encouraged sign-ups and data submissions, resulting in a 241% increase in subscribers with 63% of users opting into SMS targeting.

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