Gardeners Dream

27.3%


OF CUSTOMERS WERE INFLUENCED TO
RE-ENTER THE SALES PIPELINE


Learn how Gardeners Dream teamed up with Salesfire to influence 27.3% of customers to re-enter the sales pipeline


www.gardenersdream.co.uk

Established in 2009...

Established in 2009...

Gardeners Dream has grown to be one of the leading Garden product retailers online. With over 42 years’ experience in the horticulture industry, Gardeners Dream was born from the desire to provide a complete online gardening experience to customers throughout the UK.

The solution

The solution

Salesfire overlays are used to inspire Gardeners Dream customers to continue their journey, build rapport with online gardening and increase their average basket value, with the use of behavioural triggers and clever exit intent campaigns. This communication enhancement has improved the customer journey for these users, not only retaining them to continue to a purposeful journey on the site, but meaning they will much more likely return to make further purchases in the future.

Why Salesfire?

Why Salesfire?

Implementing campaigns offering discounts, has not only encouraged Gardeners Dream customers to continue to checkout, but also increased the average order value. Our overlays have also made online sales more noticeable for customers, encouraging customers to browse and add sale items to their order. Gardeners Dream has created a favourable customer journey, building good relationships, value and trust with Gardeners Dream customers.

'It wasn’t apparent how much basket abandonment was impacting us until implementing overlays. Salesfire has not only increased our conversion rates & revenue, but also enhanced our customers journey'
ANDY GOLDIE - GARDENERS DREAM

The chosen conversion partner of over 300 major retailers

Gardeners Dream increased their website’s conversion rate with Salesfire