Articles

The Benefits of mCommerce

By Bethany Llewellyn • Monday Mar 14th, 2022

Discover the benefits a fully optimised mobile experience can have for your eCommerce business.

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5 Easy Ways to Get Started with CRO

By Courtney O'Riordan • Wednesday Mar 9th, 2022

Developing a conversion rate optimisation strategy is essential for a successful eCommerce site. Let's explore how you can begin your CRO journey.

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How Has Social Media Influenced the eCommerce Product Discovery Experience? 

By Alisia Evci • Monday Feb 28th, 2022

Influencer marketing, site traffic and on site personalisation. See how your brand can stay relevant on social media.

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How AI Can Transform the Customer Journey

By Bethany Llewellyn • Wednesday Feb 23rd, 2022

Artificial intelligence and machine learning are changing customer experiences for the better, helping eCommerce retailers turn new visitors into loyal customers.

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Seamless Shopping Experiences: The Secret to Increasing eCommerce Sales

By Bethany Llewellyn • Friday Feb 18th, 2022

From creating an effortless customer journey to a fully optimised site, we discuss ways eCommerce retailers can ensure they give their customers a great experience on-site.

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Use Social Proof to Increase eCommerce Conversions

By Bethany Llewellyn • Thursday Feb 10th, 2022

Let's see the importance of implementing social proof and how it can positively impact your eCommerce business.

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Press Release: Salesfire Establishes C-Suite with Key Promotions

By Salesfire • Tuesday Feb 8th, 2022

Salesfire has appointed six new directors to build its C-suite and drive the company’s expansion.

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Drive Sales with a Personalised Product Discovery Experience

By Bethany Llewellyn • Wednesday Feb 2nd, 2022

Enhance your customers' product discovery experience by using personalisation on your eCommerce site.

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Why You Need an Omnichannel eCommerce Strategy

By Kelly Aitkin • Thursday Jan 27th, 2022

With such a wide variety of ways a customer can engage with a business, omnichannel marketing is now a leading strategy for many retailers.

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How to Reduce Bounce Rates with Personalisation

By Bethany Llewellyn • Tuesday Jan 18th, 2022

Bounce rate is a key metric for eCommerce businesses. We've pulled together ways personalisation can help reduce your bounce rate.

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How Utilising Trends and Data Can Strengthen the Customer Experience

By Bethany Llewellyn • Wednesday Jan 12th, 2022

Let's take a look at how staying up with the latest trends can be the key to great customer experience.

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eCommerce Tips for a Seamless New Year

By Kelly Aitkin • Thursday Jan 6th, 2022

The Christmas rush may be over but it doesn’t end there. We’ve put together some tips to inform your eCommerce strategy going into the new year.

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6 eCommerce Trends to Watch Out for in 2022

By Bethany Llewellyn • Wednesday Dec 29th, 2021

With fluctuating consumer behaviour, we identify some of the rising trends we anticipate will thrive in 2022.

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The eCommerce Trends That Shaped 2021

By Bethany Llewellyn • Monday Dec 20th, 2021

Eager to see if consumer behaviour has changed for good following a year of restrictions, we delve into the biggest eCommerce trends of 2021.

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The 2021 TrendDesk Roundup

By Kelly Aitkin • Tuesday Dec 14th, 2021

As the end of the year fast approaches, we take a look back and analyse the eCommerce highlights of 2021 using data from TrendDesk.

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