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eCommerce Expo Welcomes Salesfire

By Emma Foster • Tuesday Nov 5th, 2019

We’re excited to announce that we’ll be attending eCommerce Expo next week, the largest retail event in Europe, welcoming exhibitors and visitors in the eCommerce and Martech industry. The event will take place at London Olympia on 25th-26th September and is co-located with Technology for Marketing and ad:tech, spanning over 2 days.

eCommerce Expo is the perfect event for eCommerce managers and brand marketers from across the globe, with the likes of Klarna, Magento, Shopify and Visualsoft exhibiting the latest online trends. Visitors have the opportunity to meet with a range of specialists in the eCommerce and tech industries, and the chance to listen to over 300 speakers - with more than 150 hours of content over the 2 days.

The event is more than just a conference, it’s a skill building, interactive, networking experience, featuring the latest tips and industry knowledge from eCommerce experts, across a range of specialities. As conversion experts, we will be showcasing our latest product, eCommerce Site Search, enhanced with voice assistant and image search along with the original CRO solutions.

Today’s consumer has the expectation of a personalised shopping experience online, they want to be treated as individuals and not feel spammed. It has been found that 43% of consumers prefer companies that personalise their experience. The best eCommerce sites deeply integrate their personalisation into user experience, offering a tailored journey for individuals browsing the site, making them more likely to purchase.

With our extensive CRO system, we provide insight into customer behaviour and the online customer journey. Our company specialises in personalisation on eCommerce websites, from behavioural overlays to product recommendations and email retargeting.

We found that retailers are spending so much time and money trying to optimise other parts of the business, yet tend to overlook elements such as site search and behavioural triggers. Each time a customer interacts with your site search, they’re engaging in a conversation. We'll be showcasing our answer to site search interaction, Instant Search, at eCommerce Expo. We’ll be giving away free breakfast and tasty treats, so stop by for a chat.

If you’re going to be at eCommerce Expo and want to schedule a 1 on 1 meeting or a demo of our system, don’t hesitate to get in touch.

Check out our article on the eCommerce Expo news page -https://www.ecommerceexpo.co.uk/exhibitor-press-releases/4-site-search-features-you-need-right-now

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